Suppose you’re operating a small online business. You have to send out welcome messages to new buyers, shipping notifications, and special promotions. You could type them out and send them individually, but that would be extremely time-consuming. That’s where email-sending services are helpful. Consider them a super-efficient postal service for your electronic messages. Amazon Simple Email Service (SES) is one such service, but it’s not the only one. This article will discuss ten great Amazon SES alternatives that you may wish to use in 2025.
What is Amazon SES?
Amazon SES is an email-sending service that resides in the cloud and is provided by Amazon. It’s created to enable businesses to send many different types of emails, from marketing emails such as newsletters to transactional emails such as order confirmations. It’s scalable and reliable, which means that it can send a handful of emails or millions without failure. Like all things, though, it has both advantages and disadvantages. Although it’s also lauded for its affordability, its setup and management become a slight problem for some users. That is why searching for alternatives is an intelligent decision.
Why Choose Amazon SES Alternatives?
There are several reasons why you might be looking for an Amazon SES alternative:
- Ease of Use: Some email services are more user-friendly, especially if you’re not highly technical. They might be easier to use and require less technical knowledge to install and manage.
- Pricing: Amazon SES alternatives are relatively cheap overall, but other products might have price plans that better suit your specific needs, especially if you are a small company or have uncommon sending patterns. They might have free plans for low-volume senders.
- Features: Different email services offer different features. Some can excel at marketing emails with robust design features, while others in transactional emails with robust delivery monitoring. You will be able to find an alternative that features the exact same things you want.
- Customer Support: If customer support is very important to you, you may be able to find that some small email services offer more personalized and responsive support than a big company like Amazon.
- Deliverability: Email deliverability is how well your emails are able to reach the inbox, and not spam. There are some email providers that place a strong focus on optimizing deliverability, and that can be essential to your success in email marketing.
Comparison Table
| Software Name | Rating | Best For |
| SendGrid | 4.8/5 | Businesses of all sizes, especially those sending lots of emails |
| Mailchimp | 4.7/5 | Small businesses and beginners in email marketing |
| Mailgun | 4.6/5 | Developers and technical teams |
| Postmark | 4.7/5 | Businesses sending important account emails |
| Mailjet | 4.5/5 | Teams working together on email campaigns |
| SendPulse | 4.4/5 | Multi-channel marketing campaigns |
| MailerSend | 4.5/5 | Businesses seeking ease of service and great value |
| Brevo | 4.6/5 | Growing businesses needing all-in-one marketing tools |
| SMTP2Go | 4.3/5 | Reliable email delivery for businesses |
| Constant Contact | 4.4/5 | Small businesses and nonprofits |
10 Great Amazon SES Alternatives
1. SendGrid
- Rating: 4.8/5
- Best For: Businesses of all sizes, especially those sending lots of emails
Started in 2009, SendGrid is now one of the most reliable brands for email services. They power businesses to send out over 100 billion emails a month—that’s a lot of emails! As one of the top Amazon SES alternatives, they have made it extremely simple to deliver both marketing emails and critical account communications. Their pricing is scalable, with a free plan providing up to 100 emails per day. Most notably, they are excellent at guaranteeing your emails actually land in the mailboxes of others, and their 24/7 customer support is there to assist you every step of the way. And large companies like Uber and Spotify have SendGrid for their emails, too.
Key Features:
- Easy-to-use email design tools
- Detailed reports showing who opened your emails
- Software to prune and maintain your email list.
- Simple setup process
- Helpful guides and tutorials
- Free plan available for beginners
Pricing:
| Plan | Pricing |
| Free | 0 |
| Essential | $19.95/month |
| Pro | $89.95/month |
Website:
www.sendgrid.com
2. Mailchimp
- Rating: 4.7/5
- Best For: Small businesses and beginners in email marketing
Mailchimp is like a friendly neighbor of the email services, very open and user-friendly! Started in 2001, they have become a popular option for small businesses and beginners for email marketing. Their drag-and-drop email builder is too easy for anybody to build professional-looking emails without any technical expertise. It is one of the best Amazon SES Alternatives. They have millions of customers around the world and have a couple of billion emails every month. What is special about them is the integration of e-mail campaigns with useful promotional functionalities, in a simple and intuitive way.
Key Features:
- Super easy drag-and-drop email designer
- Ready-to-use email templates
- Built-in photo editing tools
- Marketing tips and guides
- Free plan for up to 2,000 contacts
- Simple audience management tools
Pricing:
| Plan | Pricing |
| Free | 0 |
| Standard | ₹575 |
| Premium | ₹11,500 |
Website:
www.mailchimp.com
3. Mailgun
- Rating: 4.6/5
- Best For: Developers and technical teams
Mailgun is ideal for email sending. Mailgun comes with plenty of helpful tools, and it is easier to master how to use each tool. They handle hundreds of millions of emails every month for companies like GitHub and Lyft. What distinguishes them is their strength and ensuring that your important emails remain on course. They provide great tools for tracking and seeing what becomes of your emails after you send them. If you’re looking for Amazon SES alternatives, Mailgun is a strong option with reliable deliverability and developer-friendly features. The company was established in 2010 and thoroughly knows what developers require.
Key Features:
- Powerful email tracking features
- Solid spam filtering
- Closely detailed delivery reports
- Simple integration with websites
- Excellent customer support
- Reasonable pricing depending on the volume of emails
Pricing:
| Plan | Pricing |
| Free | 0 |
| Basic | $15/month |
| Foundation | $35/month |
Website:
www.mailgun.com
4. Postmark
- Rating: 4.7/5
- Best For: Businesses sending important account emails
Postmark is like the regional FedEx of the internet, the point-to-point service that ensures the fastest and most reliable email delivery. Founded in 2009, they focus mainly on sending important emails like password resets and order confirmations. They’re famous for quickly delivering emails, usually in the blink of an eye.
When exploring Amazon SES Alternatives, Postmark stands out with its significant features. It is best known for its easy setup process, making it a seamless choice for businesses. Their system boasts a very high reliability with 99.99% uptime. What makes them special is their obsessive need to deliver important emails on time and predictably, ensuring every message reaches its destination without delay.
Key Features:
- Lightning-fast delivery times
- Very reliable service
- Clear delivery tracking
- Easy setup process
- Helpful error tracking
- Great customer support
Pricing:
| Plan | Pricing |
| Basic | $15/month |
| Pro | $60.50/month |
| Platform | $138.50/month |
Website:
www.postmarkapp.com
5. Mailjet
- Rating: 4.5/5
- Best For: Teams working together on email campaigns
Mailjet is like having a friendly team collaboration tool specifically for emails. Starting in 2010 in Paris, they have expanded based on customer needs analysis to cover an international customer base. Their tool is particularly effective for collaborative teams who are writing email campaigns, as it allows several individuals to edit the same email simultaneously. For those exploring Amazon SES alternatives, Mailjet stands out due to its seamless team collaboration features. The team is best known for team collaboration tools. Their service is available to them in a number of languages, which is very useful for multinational teams. The platform is configured to be relatively easy for novice users, yet reasonably effective for expert users.
Key Features:
- Team collaboration tools
- Real-time email editing
- Easy-to-use template designer
- Good value for money
- Multiple language support
- Helpful analytics dashboard
Pricing:
| Plan | Pricing |
| Essential | $17/month |
| Premium | $27/month |
| Custom | Upon request |
Website:
www.Mailjet.com
6. SendPulse
- Rating: 4.4/5
- Best For: Multi-channel marketing campaigns
SendPulse is one of the best Amazon SES Alternatives for messaging, and it literally just does more than email. Since their inception in 2015, they’ve grown to include SMS, WhatsApp, and web push notifications in addition to email services. They make it easy to manage the ways your customers are accessible across multiple channels from one place. SendPulse is greatly known for detailed reporting tools. They’re competitively priced and offer a very generous free plan with multiple communication endpoints. They have concentrated on providing access to their service for any size of business.
Key Features:
- Multiple messaging channels
- Easy-to-use email builder
- Automated messaging flows
- Good free plan
- Simple contact management
- Detailed reporting tools
Pricing:
| Plan | Pricing |
| Standard | $8/month |
| Pro | $9.60/month |
Website:
www.sendpulse.com
7. MailerSend
- Rating: 4.5/5
- Best For: Businesses that are seeking ease of service and fantastic value.
MailerSend was established in 2020. It became very popular with the “no-nonsense” method of offering the functionality of email services. They keep things simple but provide all the functionalities you require. It is transparent and honest pricing, and most businesses accept them. As one of the Amazon SES alternatives, MailerSend stands out for its reliability and ease of use. Service is reliable, and the support team is considered helpful and very good at returning your communications. It has an easy installation process and an amazing drag-and-drop email composer. They’ve also done their best to simplify the installation process, with proper documentation and guides.
Key Features:
- Simple-to-understand pricing
- Simple installation process
- Drag-and-drop email composer
- Good delivery rates
- Helpful support team
- Easily understandable reports
Pricing:
| Plan | Pricing |
| Hobby | 0 |
| Starter | $28/month |
| Professional | $88/month |
Website:
www.mailersend.com
8. Brevo (formerly Sendinblue)
- Rating: 4.6/5
- Best For: Growing businesses needing all-in-one marketing tools
Brevo changed its name from Sendinblue in 2023 but kept all the good stuff people loved. They offer a complete package of marketing tools along with email services. What makes them unique is the integration of email marketing with other functions, such as CRM and chat functions. It comes with a simple interface and commendable automation tools. Their pricing is affordable, and they provide a decent free plan to begin with. The platform is designed to help small businesses grow without the need to use a number of tools individually, making it one of the best Amazon SES Alternatives for those looking for an all-in-one solution.
Key Features:
- All-in-one marketing toolkit
- Simple interface
- Solid automation tools
- Integrated CRM system
- SMS marketing feature
- Excellent free plan
Pricing:
| Plan | Pricing |
| Free | $0 |
| Starter | $9/month |
| Business | $18/month |
| Enterprise | Custom Pricing |
Website:
www.brevo.com
9. SMTP2Go
- Rating: 4.3/5
- Best For: Reliable email delivery for businesses
SMTP2Go is as easy as it can get to send email with guaranteed delivery to where it needs to go. They have been perfecting reliable delivery since 2006. They use a network of servers across the globe that ensure emails reach quickly regardless of where you are sending them from. It is one of the best Amazon SES alternatives. It has in-depth tracking tools and a great integration process. There is good customer support and it is really easy on the hand to track your emails. The service does a very good job of managing large volumes of emails without a glitch.
Key Features:
- Global server network
- Simple integration process
- Satisfactory delivery rates
- In-depth tracking tools
- Responsive support team
- Reasonable pricing structure
Pricing:
| Plan | Pricing |
| Free | $0 |
| Starter | $15/month |
| Professional | $75/month |
Website:
www.smtp2go.com
10. Constant Contact
- Rating: 4.4/5
- Best For: Small businesses and nonprofits
Constant Contact is like your friendly marketing advisor who’s been around since 1995. They are one of the most senior brands in email marketing and get it right. The platform is especially good for small businesses and nonprofits because it’s easy to use and comes with lots of helpful features. They are also very good at providing customer support (such as telephone support), which is pretty rare nowadays.
One of the reasons Constant Contact stands out among Amazon SES alternatives is its user-friendly interface and excellent customer service. The special ones are, is that they are in education, and they produce different types of resources in order that they support you to achieve success.
Key Features:
- Easy email builder
- Many template options
- Event management tools
- Social media integration
- Phone support available
- Educational resources
Pricing:
| Plan | Pricing |
| Lite | $12/month |
| Standard | $35/month |
| Premium | $80/month |
Website:
www.constantcontact.com
Conclusion
Selecting the most suitable email-sending service is vital to any company dependent on email. Although Amazon SES alternatives are well-used, seeking alternative options allows you to identify a service that can better serve your particular needs and budget. Compare ease of use, pricing, features, support, and deliverability when choosing. By analyzing your choices thoughtfully, you can select the ideal “post office” for your electronic mail and make your email reach the appropriate individuals at the right time.
FAQs
How do transactional emails and marketing emails differ?
Transactional emails are event-driven, such as order confirmations or password resets.
What is email deliverability?
Email deliverability is how probable your emails are to get to the inbox of the recipient instead of the spam folder.
Do I need to be an expert in tech to utilize these services?
No, most of these services have been made so simple that anyone with minimal technical skills can utilize them.
Are there any free alternatives?
Yes, a lot of email services provide a free option for low-volume businesses.
