When you begin with your news portal journey, you may encounter hundreds of doubts about making your news portal professionally work and acquire as much traffic as it can so that your news portal can rank better on the search engines and lend you fruitful results.
In this whole journey of establishing a successful news portal, you will come across a very popular term called ‘Newsletter’. Now you will be thinking about what is meant by this term and what is its importance.
A newsletter refers to the particular content you provide to your viewers who are already familiar with your website and know what kind of content you are presenting to them. In short, they are your readers only who frequently view your posts.
How newsletters are crucial for the growth of your news portal
Newsletters are very important if you are serious about growing your news website. If you want your readers to become your permanent visitors and biome your subscribers then these newsletters are going to play a great role in it. In a newsletter, mainly emails are sent to your loyal and beloved readers to make them aware of your future activities, changes that you are going to bring in your website content, any updates regarding your news portal, discounts regarding the subscription plans, and many other reasons.
This helps you to build a strong and everlasting relationship with your readers and is a perfect step to make them your permanent audience so that they can go through your posts after knowing the latest trends or promotions that you are going to hold.
Preparing a newsletter email and sending it to your readers helps them to trust you. Before reading the newsletter, usually, customers have to sign up on your website. This will help you to collect these details and add them to your email list from where you can reach out to them whenever you want to promote your blog or another service. However, before sending automated emails make sure your email domain is authenticated with DMARC.
Now the most important part is to choose a newsletter plugin?
Newsletter plugins are of utmost benefit for any news portal that wants to make its promotion easy and email delivery faster to its audience. First of all, a newsletter plugin will send the newsletter automatically to those email IDs that have been mentioned on your WordPress dashboard.
This consumes your time in searching for the email IDs of your readers and then sending them your newsletters. Rather it also prepares subscription forms and emails to send to your customers/readers effectively without consuming much time.
Let us jump into the top 10 most effective newsletter plugins for news portals to make your website promotion easy and profitable.
List of top 10 Newsletter Plugins for News Portal
1. Constant Contact
The very first on our list is Constant Contact which has been considered the best newsletter plugin that will provide dynamic speed with effective functioning. This newsletter plugin website is best for small businesses or newly established news portals that will make your newsletters reach your target audience without any hustle.
Features
This website will help your news portal to make your subscribers your customers. In case your readers have subscribed to your news website and you want them to purchase a monthly or annual plan then this platform will help you in the best way so that your readers can know your services, plans as well as discounts.
Not only this, but Constant Contact is also one of the most proficient newsletter plugins for your news portal because it helps you generate ads on Facebook and Instagram that will help your news website grow faster with scalability rates and convert more readers to your subscribers. In this way, you can grab huge traffic to your news portal which will generate huge revenue for your posts.
Prices
This newsletter plugin provides you with a 1-month free trial, but after that, you will be charged $20 to access their posts regularly.
2. Sender
Now next we move on to another advanced and dynamic newsletter plugin for your news portal which is Sender. This newsletter plugin is going to be your partner in making your news portal rank faster on the search bar and grab a more targeted audience for your news portal.
Features
This news newsletter plugin is going to make your journey more profitable as it will help in generating catchy email templates. The sender is one of the best newsletter plugins in its working as it will help to create mobile-oriented customizable templates that will generate email newsletters directly from your WordPress dashboard.
For creating newsletters you are not required to put any code as this website will automatically generate the most result-driven newsletters and send them to your target audience to make them aware of your services and plans.
Sender also helps you to track your email list growth and responses acquired from your readers. This will help you be updated with the efforts you are putting into genre-high scalability and will keep you ahead in the marketing trends.
Prices
Sender is a user-friendly platform that provides forever free plans to access their services with 2,500 subscribers and 15,000 emails per month and offers all the capabilities required for effective email marketing.
Plans that are paid for begin at $8 a month.
3. Mailster
Mailster is another newsletter plugin in our list as it has advanced features and helps in building professional links with loyal customers by ensuring they know updates about your news portal.
Features
It is one of the most convenient and cost-effective newsletter plugins. With the Mailster plugin, creating and sending emails from your WordPress backend is a breeze thanks to its integrated email builder. Additionally, it features an easy-to-use drag-and-drop editor that makes creating campaigns hassle-free.
Additionally, its real-time statistics make it simple to monitor and evaluate your marketing efforts. And helps you to know each detail about how your performance and working efforts are going.
Unlike other newsletter plugins, Mailster is free to use and lets you build an infinite number of lists and subscribers. Additionally, this plugin includes six different kinds of autoresponders. You may use this tool to send your subscribers an email every time a new article is made.
Prices
You can make this plugin your helpful tool for FREE. Its premium plan starts from $88.
4. weMail
weMail is another proficient and well-structured newsletter plugin that helps your new portal grow your audience and convert them into permanent subscribers.
Features
WeMail is a powerful email marketing plugin and newsletter creator. WeMail is a fantastic tool for producing, distributing, and tracking newsletters to engage subscribers because of its user-friendly design, statistics, and interaction with well-known plugins.
You can view real-time email delivery and bounce rates, as well as the number of recipients who have opened your newsletters, using its sophisticated statistics. WeMail provides you with more than 110 attractive and editable newsletter designs.
Prices
With its free edition, you can operate up to 3,000 subscribers. You’ll need to upgrade to its premium edition, which costs $5 per month if you want advanced help.
5. Icegram
If you want to make effective forms to convert your visitors into subscribers, then you must go for Icegram.
Features
Icegram facilitates the presentation of the forms to specific website users. It displays or removes ads according to a visitor’s activity while on the site with the use of its activity Triggers and Advanced Targeting functionality. Three rules make up the trigger and targeting: on-click, scroll position, and exit intent.
Furthermore, this plugin has an integrated analytics tool that lets you monitor how well your opt-in forms are performing. You will have to combine Icegram with other email marketing systems because it is a form builder. Support is available for several apps, including MailChimp, MailPoet, and Constant Contact.
Prices
You can access limited features with Icegram’s free version, to enjoy more dynamic features you can opt for its premium plan which starts from $97/per year
6. Mailchimp
Now you will get to know another amazing newsletter plugin that is Mailchimp which is curated for building your website’s online presence and helping your news portal reach to more targeted audience.
Features
Because of the great flexibility of this plugin, registration forms may be included in pages, articles, and widget locations of your website.
Its features for managing lists are yet another fantastic feature. It makes it simple to include an email subscription button on your contact form so that users may subscribe to your content automatically.
Thanks to the comprehensive reports and data, find out which sign-up strategies are most effective and which pages receive the most traffic.
Prices
Till 2,000 subscribers, you can have access to the Mailchimp platform for free but to succeed in the number of subscribers, the premium rate ranges from $49 to $149/year.
7. Optin Monster
Don’t mistake yourself with the name of this amazing newsletter plugin as it is another result-oriented newsletter plugin that is going to make your visitors your subscribers.
Features
A potent optimization software called OptinMonster is used to increase conversions on company websites. This plugin increases revenue and boosts your business by converting visitors who leave without purchasing into subscribers using its Exit-Intent technology.
You may avoid starting from scratch when creating interactive pop-ups by using OptinMonster. This plugin comes with hundreds of configurable popup themes to help you save time. And with its drag-and-drop editor, altering the appearance and feel of your sign-up forms has never been so easy.
The sophisticated page targeting of OptinMonster’s pop-ups is one of its distinctive features. Popups may be customized according to a visitor’s location, campaigns they have clicked, sites they have viewed, etc. This not only guarantees appropriate target reach but also increases sales and conversion.
Prices
You cannot use this plugin for free as initially, you have to pay $9 to $49 depending upon which kind of plan you choose.
8. Thrive Leads
Thrive Leads can be considered to be a user-friendly newsletter plugin for news portals. With the help of the plugin’s sophisticated targeting mechanism, opt-ins may be shown to visitors based on the category, page, and other material they are now viewing.
Features
Thrive Leads is an email list-building plugin designed to maximize conversions on your WordPress website.
The drag-and-drop editor in this plugin makes it simple to construct different kinds of opt-in forms. In addition to creating forms from scratch, you can make use of the pre-made templates included in the Thrive Leads collection.
The ultimate features of Thrive Leads will make your news portal rank faster on the search engine and target your subscribers in dynamic email templates that will make your upcoming events and activities easily accessible to your permanent readers.
Prices
You need to subscribe to Thrive Lead to grab exciting service features at $19/month.
9. WP Subscribe
If you are looking to generate well-organized and catchy subscriber forms then you must go for WP Subscribe.
Features
Because WP Subscribe is small and works with cache plugins, it guarantees that your subscription form loads quickly, which enhances WordPress SEO performance.
You may add subscription boxes to the sidebar of your website and use WordPress Subscribe to build your email list. Additionally, a huge collection of striking designs is available for selection.
Prices
You can install WP Subscribe for free or you can opt for its upgradation plan with $29/month.
10. Poptin
Last but not least, we have on our list Poptin. This newsletter plugin will create the best-customized features that will generate newsletters made for viewing and profitable in its orientation.
Features
Another great WordPress pop-up plugin is Poptin, which has over 110 editable themes ideal for a wide range of industries, including car repair and beauty parlors.
Gathering email addresses is beneficial for creating your mailing list as it enables you to display pop-ups with tailored messages based on each visitor’s online activity.
To make your pop-ups stand out, the design customizer is brimming with interactive features like radio buttons and floating graphics.
Prices
For 7 days you can have free access to this newsletter plugin for the news portal but its premium rate ranges from $20 to $95
Final Words
You have now gone through the most effective newsletter plugins for your news portal that will not only make your new website more visible digitally but will also help you to acquire huge targeted traffic that helps increase your profits and scalability.
If you want to establish your independent and profitable news portable.
In addition to a news website, working with 7K Network provides you with access to solutions for all of your digital journalism problems. The company ensures a seamless experience from start to finish since it excels at managing many of the elements that contribute to the success of an online news site. This is why it is popular as best news portal development company in india.